- Black Friday means massive deals at retailers including Belk, JCPenney, and Kohl’s.
- However, some stores are offering bigger discounts than others, according to an analysis of almost 7,000 Black Friday deals.
- Here are the top 10 stores that are offering the largest Black Friday deals this year.
As Black Friday grows near, shoppers need to get strategic about where to find the best deals.
The power of Black Friday has cooled in recent years. Stores are more likely to offer deals year-round, and with other major sales day — such as Amazon’s Prime Day in July — the kickoff of the holiday shopping season isn’t quite what it used to be.
However, that doesn’t mean there are not incredible discounts to be found. Shoppers just need to know where to look for them.
WalletHub surveyed nearly 7,000 deals from Black Friday ads of 35 of the largest retailers in the United States. The website then analyzed which retailers were offering the largest average discounts.
Here are the top 10 stores to visit for the biggest possible Black Friday deals this year:
10. Shopko
Average discount: 45.2%
Shopko is letting customers in at 2 p.m. on Thanksgiving Day and keeping stores open until 10 p.m. Black Friday.
9. Fred Meyer
Average discount: 45.3%
The supermarket — which is open on Thanksgiving Day — will kick off Black Friday at 5 a.m.
8. Macy’s
Average discount: 48.7%
The department store will be open between the hours of 5 p.m. and 2 a.m. on Thanksgiving Day.