It’s reopening one of its factories to help with the shortage during the COVID-19 pandemic.
The beauty industry is continuing to come through. The trend started by LVMH — to turn its fragrance facilities, like Guerlain, into production sites for hydroalcoholic gel and hand sanitizer urgently needed during the current coronavirus pandemic — is being emulated by other major cosmetics companies like Coty Inc. and L’Oréal. And now another household name in the beauty business has joined the movement: Estée Lauder.
According to Women’s Wear Daily, the Estée Lauder Companies announced on Monday, March 23, that it will begin contributing to efforts to relieve the hand-sanitizer shortage that has created an enormous problem for people working in health care.
“The Estée Lauder Companies is proud to contribute to the broader COVID-19 relief efforts by reopening our Melville manufacturing facility this week to produce hand sanitizer for high-need groups and populations, including front-line medical staff,” the statement reads, referring to its factory in Long Island, New York.
In addition to making hand sanitizer, the Estée Lauder Companies also announced that it has pledged $2 million to Doctors Without Borders to aid with the organization’s efforts to address coronavirus in countries with less resources.
There are a lot of beauty trends we can get behind, but the temporary switch from making cosmetics to making hand sanitizer for those who need it most is arguably the best one of 2020.
allure.com/story/estee-lauder-companies-hand-sanitizer-production-coronavirus