Walmart Department Stores & Malls Virtual/Augmented Reality Los Angeles, US Oct 2024

The launch of Walmart’s No Boundaries line on Zepeto marks a significant step in the evolution of virtual brand engagement. As one of the fastest-growing UGC platforms, Zepeto allows users to create and customize avatars, interact socially, and explore digital environments—making it an ideal space for brands to connect with younger audiences. Partnering with UGC creator Xexi, Sawhorse and Walmart developed a collection tailored to Zepeto’s trend-driven, Gen Z user base. Partnering with creators is crucial in making sure brands show up in meaningful and relevant ways.