When it comes to the core values of a French brand, no one does it quite like Longchamp, and this Spring/Summer 2022, Longchamp takes us to Provence. A celebration of French art de vivre, set in sun-drenched South of France, the new Longchamp SS22 Collection features eclectic energy, floral patterns, and crisp linens while paying tribute to traditional French craftsmanship.
To evoke the nonchalant elegance of Parisian chic and to amplify the new collection, Longchamp brings Provence to LA to celebrate the new SS22 Collection. The aesthetic made its way throughout the space with nodes of lavender and earthy greens.