Accompanying the luxury label’s NYC pop-up space, Louis Vuitton has taken over the first and seventh floors of Dover Street Market Ginza with another Fall/Winter 2019 pop-up shop. Unlike the neon green hues of the former location, the Japanese outpost sports warm tones, though it also offers a bevy of covetable goods hidden within.
A bold orange hue informs the space, complete with thematic additions like tonal mannequins, a bicycle, bench and even a miniature castle. These set pieces grant a whimsical tone to the displays, which host a wide array of fuzzy layering pieces, statement sneakers, eyewear and revamped takes on the house’s classic bags. Key items plucked straight from the runway include multi-pocketed zip-up vests, neon-tinged pouches fitted with black chains and tonal revisions of Louis Vuitton’s menswear sneaker silhouettes.
Take a closer look at key pieces below and check them out in person at DSMG until July 28.
Most recently, LV introduced a seasonal “Endless Runner” game.
https://hypebeast.com/2019/7/louis-vuitton-dover-street-market-ginza-fall-winter-2019-pop-up-shop-inside-look