Arsenal New York and Rare Beauty have teamed up for a collaboration that’s taking over the beauty scene in one of the most iconic locations in the world—Sephora Times Square. This exciting partnership brings together the world of beauty, offering fans and beauty lovers an exclusive opportunity to explore unique products and experiences in a high-energy, immersive setting.
This collaboration isn’t just about new products—it’s about creating an unforgettable experience for visitors. From the moment you step inside the Sephora Times Square store, you’re greeted with a vibrant atmosphere that celebrates both Arsenal New York’s edgy designs and Rare Beauty’s commitment to empowering individuals through beauty. Visitors can find a monochromatic pink/beige tone installation and oversized props of the blush. A fun atmosphere of calmness, and Rare Beauty’s visual identity.
